Catchup

The Big Issue
Hall and ideology: 
Hall believes dominant ideologies, and the majority of mass media artefacts, reinforce generally agreed messages around gender , culture and ethnicity, consumerism, and family.

The Big Issue:
Prince Williams-
Dominant, "Prince Charming", archetype, privileged, and royal.
Oppositional: Republican, anti-monarchy. What does A Prince know about homelessness?
Negotiated: It's nice, hes famous, will get the magazine attention, however it is not realistic as he doesnt understand the realness to being poor or homelessness.

 Baking Britain Great Again-
Stereotypically British, "British", Intertextuality To Trump
Dominant: Britishness, "a mythical approach". Red table cloth, baking, bread, flour and smiles. Made to feel homely, safe and included, family orientated.
Oppositional: No people of colour are included, not an representation of Britain and its diversity. Stereotypical racist of Britain and the bake off show.

Van Zoonen and Hooks: Feminist Theories:
Van Zoonen: Women's bodies as objects
Men's bodies as spectacle
Gender performativity: What we do rather than what we are
Gender is contextual

Bell Hooks: Intersectionality. (Black Female) Audience to develop an "oppositional gaze". This refuses to identify with characters.

Analysing The Big Issue
Class Action/Intertextuality:
Define intertextuality: When one media product (text) is only understood in relation to another media product.
Intertextual on "class action" cover:
-Harry Potter
-Ron Weasley
-Hermione
-Handmaid's tale
 -Offred
-Benedict cumberbatch: Hollywood Actor
-Ozzy Osbourne

Magazine Media Revision

Types / genres of magazines

• Lifestyle
• Hobbies: including gaming; technology; cars; sewing
• Sports
• Health and fitness
• Celebrities and entertainment
• Children’s
• Women’s magazines
• Men’s magazines
• Politics
• Literature
• Science and Nature
  Current Leaders:
  Conservative: Theresa May
  Labour: Jeremy Corbyn
  Liberal Democrats: Vince Cable

• We will spend £8 billion over 5 years on the NHS
• We will spend £6 billion per year for five years, this will split between the NHS and health and social care
• 
  
• We will spend more than £30 billion on the NHS

UGC: User generated content

NEA COURSEWORK

Planning for Shooting:

Collection of photography 

Statement of Intent:

WEBSITE COMPLETED:
https://kacicharley.wixsite.com/mysite-1

Website draft/ annotated ideas

MAGAZINE PITCH

 MAGAZINE CASE STUDY

MEDIA KIT

Mock up magazine

Dancehall video idea.

https://docs.google.com/presentation/d/1c-zqhX9FkrYn_kHFvhL7eTh4-CS-Ha_3sUJK7tiV0Ss/edit?usp=sharing

Soca/Dancehall Brief Research:

Soca/Dancehall  research:

Links: 

https://www.huffingtonpost.com/entry/the-soca-breakthrough_us_59e95f31e4b0542ce4290c94

http://www.voice-online.co.uk/article/dancehall-queen-its-skill-not-slackness

https://medium.com/@wordsinthebucket.com/the-evolution-of-calypso-and-birth-of-soca-music-d95d053c6691

Research:

• Began in the 19th century
• Originated in the Caribbean (tropical islands) 
• The exact country is originated from is unknown
• Described as soulful and pure form of human expression
• Become popular in the 1970's
• Has inspirations from Africa and East India
• Audience was originally for Caribbean society then become worldwide during the 1980's
• The industry is currently massive. Mass audiences around the world. 
• Seen as a form of art and expression.
• Meant to perpetuate joy and dancing.
• Gained popularity through a festival named "Carnival". Different nationalities and races become involved through this festival 
• Most songs are in english but cannot be understood because of the strong accents. However people still listen although they do not understand the lyrics.
• An artist named Machel Montano performed his soca music at a Tidal concert in 2017 which sparked a breakthrough for the genre in mainstream media. His performance and music gained the global audience soca needed. 

Music Video Ideas

https://prezi.com/view/mEc9OYzlungDktUC66Ls/

Music video analysis

Disney

Copyright Laws: Definition of a Copyright. A copyright is a form of protection provided by the laws of the United States to authors of "original works of authorship." This includes literary, dramatic, musical, artistic and certain other creative works.

Disney Mickey Mouse Copyright law: Created in 1928, copyright law extended throughout.

Revision: Henry Jenkins- Fandom

Fandom:

Henry Jenkins- Henry Jenkins is an influential Media theorist, who is interested in Media in the online world, or Media 2.0.  Since the emergence of the Internet as a participatory, interactive medium, there has been a great deal of writing about how this has transformed audiences, institutions and the nature of media products.  Jenkins looks at many areas, but for this topic, his 1992 book Textual Poachers: Television Fans and Participatory Culture is particularly important.

Media 2.0 refers to the way Media has transgressed into a new realm of engagement. Web 2.0 is the current state of the web, the "new versions" in comparison to what it used to be.

Poaching: Textual poaching is a term that was first used by Michel de Certeau in 1984, and was developed later by Henry Jenkins in his book “Textual Poachers: Television Fans and Participatory Culture” written in 1992. Jenkins defines textual poaching as “an impertinent raid on the literary preserve where fans take away only those things that are useful or pleasurable” (Jenkins, 2013, p. 9). Before the advent of digital technologies, fans basically consumed text, but the modern digital technology has enabled the replacement of passive fans with active fans that Jenkins has called active readers. These active readers actively participate in the production of content using inspiration from the texts that they enjoy (Jenkins, 2013). This essay is going to examine text poaching as resistance and poaching as actualization and take a position on the continuum created by these two concepts.

Textual Poaches: Jenkins' research in Textual Poachers showed how fans construct their own culture by appropriating and remixing—"poaching"—content from mass culture. Through this "poaching", the fans carried out such creative cultural activities as rethinking personal identity issues such as gender and sexuality; writing stories to shift focus onto a media "story world's" secondary characters; producing content to expand of the timelines of a storyworld; or filling in missing scenes in the story world's official narratives order to better satisfy the fan community.

Audience:  Jenkins belongs to a group of media thinkers who are highly optimistic about the media. They view the media and Web 2.0 as empowering o he audience, breaking down traditional boundaries of class and status. The audience is interactive and powerful. They can participate and create their own narratives, questioning messages and generating their own ideas. 

Fandom: the fans of a particular person, team, fictional series, etc. regarded collectively as a community or subculture.

Participatory culture:  is an opposing concept to consumer culture — in other words a culture in which private individuals (the public) do not act as consumers only, but also as contributors or producers (prosumers).

Web 2.0: the second stage of development of the Internet, characterized especially by the change from static web pages to dynamic or user-generated content and the growth of social media.

1) Henry Jenkins theory is Jenkins' work is at the nexus of media studies theories that focus on the ideas of media convergence, fan culture, fan fiction, blogging, collective intelligence, and participatory culture. ... By "technological convergence," Jenkins means the digitization of media content.

2) Jenkins theory was introduced in 1992.

3) Jenkins noted that the development of new media has accelerated participatory culture, in which audiences are active and creative participants rather than passive consumers. They create online communities, produce new creative forms, collaborate to solve problems, and shape the flow of media. This generates what Jenkins describes as collective intelligence.

The film industry

Explain the differences in production, distribution, and exhibition, between Snow white and the seven dwarfs, and Black Panther. (15 Marks) (25 minutes):

Intro: 3 minutes, 1/4 of a page. Key terms etc...
Main body 1: 7 minutes, 3/4 page. SWSD background


Main body 2: 10 minutes, 1 page. BP detailed examples
Conclusion: 5 minutes. 1/2 page. Bring together and answer question. Differences vs similarities
Intro: Explain differences in production, distribution and exhibition between SWSD and BP.
Main Body 1: SWSD. How is it produced, distributed, and exhibited.
Main Body 2: BP. How is it produced, distributed, and exhibited.
Conclusion: The main differences? The main similarities?  What does the industry hold. 

Minecraft cross-platform coursework

Minecraft cross-platform 

1) In video games, cross-platform play or cross-play is a term used to describe the ability of a video game with an online gaming component that allows players using different video game hardware to play with each other simultaneously.

2) Microsoft better together update is exciting for the gaming world because it allows you to cross-play with different mine craft games, and means you can also play the game with your friends or users with different devices than you. This is exciting because you do not need to purchase the same device in order to play with players.

3) There might be concerns over child protection because of the various devices being on one game could allow children to be more exposed to cyber-bullying or grooming. and exploitation. 

4) I believe cross platform gaming is very creative and exciting as it allows a broader interaction within the game. In my opinion there are positive attributes and also negative as although the idea sounds fun, the game's could become overcrowded, and more slower game play may be involved. However the concept could also allow you to interact with friends and family as you can play anywhere, from your household device eg xbox or your mobile phone. 

Little mermaid poster

Outline Social Media strategy: A mermaid discovery

Written Case Study: Black Panther

Wesley Snipes initially wanted to create the film Black Panther in 1992, to exhibit African themes that he believed Hollywood poorly portrayed. However, after months and years on acting upon the idea it was not until In January 1994, Snipes entered talks with Columbia Pictures to portray Black Panther, and Black Panther co-creator Stan Lee joined the film by March; it had entered early development by May and Snipes had discussions with several different screenwriters and directors about the project, including Mario Van Peebles and John Singleton. However, when the film had not progressed by January 1996, Lee explained that he had not been pleased with the scripts for the project.

3 years later in July 1997, Black Panther was listed as part of Marvel Comics' film slate. Marvel reportedly hired Joe Quesada and Jimmy Palmiotti in 1998, who at the time were editors of the Black Panther comics under the Marvel Knights brand. The same year corporate problems at Marvel put the project on hold, while the next August, Snipes was set to produce, and possibly star, in the film. In May 2000, Artisan Entertainment announced a deal with Marvel to co-produce, finance, and distribute a film based on Black Panther. The film was also distributed by Walt Disney studios and motion pictures. And directed by Ryan Cooglar.

Black Panther’s excitement and success so far has been due to presentation within race by using a nearly all black cast; Although it has taken a while for Marvel to show screen diversity they are still a mixture of races in the film. Expanding the audience. The black panther himself was played by Chad Boseman, he also got paid 5 million for appearing in the film. Other actors were also in the film such as Michael B Jordan, the award winning actress Lupita Nyong’o, Danai Gurira, Forest Whitaker, Daniel Kaluuya, Angela Basset and many more.

With a $200 million budget, Black Panther cost more to make than 2008’s Iron Man ($186 million). It was less expensive than 2016’s Captain America: Civil War ($225 million). 10-15% of the budget went towards the cast. 

Black Panther:

Written Case Study:
Black Panther: Marvel

Directed by	Ryan Coogler
Produced by	Kevin Feige
Written by	Ryan Coogler Joe Robert Cole
Based on	Black Panther by  Stan Lee Jack Kirby
Starring	Chadwick Boseman Michael B. Jordan Lupita Nyong'o Danai Gurira Martin Freeman Daniel Kaluuya Letitia Wright Winston Duke Angela Bassett Forest Whitaker Andy Serkis
Music by	Ludwig Göransson
Cinematography	Rachel Morrison
Edited by	Michael P. Shawver[1] Claudia Castello[1]
Production company	Marvel Studios
Distributed by	Walt Disney Studios Motion Pictures
Release date	January 29, 2018 (Dolby Theatre) February 16, 2018 (United States)
Running time	134 minutes[2]
Country	United States
Language	English

Disney

Timeline:

1950 - First ‘live action’ films start1950 - Starts working in TV1955 - Mickey Mouse Club on TV1955 - Disneyland opens1964 - Mary Poppins released (nominated for Oscars)1966 - Walt dies

There are currently more than 200 Disney Store locations in North America; more than 40 Disney Store locations in Japan; and more than 70 Disney Store locations in Belgium, Denmark, France, Ireland, Italy, Portugal, Spain and the United Kingdom, plus online stores.

The guardian article

The Guardian article:
if children of the age of 8/9 were bullied or exposed to violent games are most likely to build of aggression however believe it is unlikely. They feel there are other factors other than video games you can blame it on. Weak evidence. The article is critiquing the daily mail as they are ridiculing their insufficient evidence as there was no evidence for dementia and the "top neurologist" was not actually a neurologist.

Media Minecraft Homework

1) Why might autistic children be attracted to minecraft? 
Autistic children or children who suffer with similar disabilities may enjoy minecraft as it 
teaches basic skills, it also has a simplicity to it as there is no specific rules or game play you must follow. The game allows you to free rome and also be creative and let you use your imagination as you get to build things. The game is also basic, meaning it consist of blocks and the graphics are not broad.  

2) Which features are included in the education version of minecraft and how useful do you think they might be as an educational tool? 
Some features that are included are that teachers can set up classroom servers and students can build scale models of their own towns, they can also learn about geography, agriculture, architecture and physics. This allows children to be more creative and learn about shapes and maths as they are having to think carefully during the game.  

3) Why does Bergensten suggest have copycat versions of minecraft been less successful?
He suggested some have failed because of the simple purity of Mojang's version. He implies copycats add a lot of visual information whereas Minecraft is cartoony as you get to fill the world with your own creativity. 

4) What is meant by "modding community"?
 Modding community is an alteration that changes some aspect of a video game, such as how it looks or behaves. For example in minecraft users can alter and share their own designs and texture maps, items, creatures and also create their own stories. 

5) How important is the sense of ownership cited by Bergensten for the audience for minecraft?
The sense of ownership of minecraft is "vital" especially because children believe its their game, they make up their own rules, they make up their own structures and designs. They feel empowered by feeling independant and in charge

6) How has minecraft extended its brand beyond gaming and into its products?
Minecraft have extended it brand by creating merchandise by working with toy manufacturers to make various action figures, playsets and official books. They also created the educational version of the game. They also have clothing and global conventions. 

Effects theory worksheet- Media 31/01/2018

Summary of Audience Theory

Theory	Role of Media	Effect on Audience	Example
Effect Theory & Hypodermic Needle	One message from. The reader and the. Audience perceive It.	Lead to imitation E.g.; aggressive showing will Mirror aggressive behaviour within the audience	Experiment: A clip of an adult hitting a toy and leaving children in a room with the same toy. The children imitated the adult. He also made children watch a video of an adult behaving appropriately with a doll and the children replicated the same behaviour.
Moral Panic Theory	An issue could be reported and it creates a panic in society.	Audience are panicked and annoyed by it.	·         Violent extremist ·         Teenagers ·         Terrorism, ·         Ebola ·          The world ending ·         Trump
Cultivation Theory	The media injects us but also cultivates particular beliefs and attitudes over time.	Heavy viewers Are exposed to more violence and therefore are affected by the “mean world syndrome”	·         Muslims are terrorist ·         Black people are violent ·         All American police officers are racist